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1. 3. Hennessy

2. Ardbeg

In the first part of the year, Hennessy experienced a

significant slowdown in sales in the United States,

although the situation gradually recovered at the end

of the year. The Maison was also affected by the effects

of the Covid pandemic on Chinese New Year celebrations

at the beginning of the year. Despite this, it still managed

to extend its global leadership in the spirits category.

The brand stepped up its commitment to sustain ability

through initiatives such as the decarbonization of its

Cognac distillery and the Living Landscapes program

aimed at planting hedges in the Cognac region

Revenue for Glenmorangie and Ardbeg whiskies

was affected by market conditions in the United

States and China but substantially exceeded pre

Covid levels, thanks to strong performance in travel

retail and in dynamic markets such as Japan. The

two Maisons continued to focus on innovation,

with Ardbeg introducing gift sets showcasing its

legendary history. Belvedere vodka reaffirmed

its value strategy with the launch of Belvedere 10,

an exceptional vodka designed for the nightlife

market The Maison also obtained organic farming

certification in 2023 Woodinville expanded its

retailpresence in the United States where it is

nowavailable in 35states Volcán de mi Tierra

continued todevelop its ultrapremium expression

partnering with Formula1 in LasVegas Cuban rum

maker Eminente opened a Casa Eminente popup

location in Paris